SERVICES AND SOLUTIONS
Your central hub for fully integrated media intelligence solutions delivers analysis and in-depth insights that matter. Learn how we can deliver the insights that matter to help enhance your business reputation and expand your competitive edge and influence. Rapidly make business decisions through data on music distribution, media monitoring and analysis of local, regional, and/or international media across traditional print, broadcast, online, and social outlets.
Ad exposure – Monitoring over 60 Television, Radio, Print channels to capture and verify advertisements & Competitor commercials, promos and jingles. We give you broad industry reports as well as brand reports.
Broadcast reconciliation, tracking for media owners independently. This allows client and direct advertising clients get proof of flight reports as per their media bookings.
Editorial and PR monitoring, daily summaries, clips, documentaries, features, mentions and branded interviews or shows providing historical archives and reports. It gives the only true online real time access to your mentions as they get aired.
Tracks social listening and generated content in the digital space giving you real time visibility on social media. The service monitors social platforms such as blogs, news sites, micro-blogs, social networking sites, video/photo sharing websites, forums, message boards, blogs and user generated content.
Monitors Positive and Negative messages to track Corporate Crisis, CSR, Publicity thereby enabling companies to make proactive decisions to address Reputation and Risk Management.
Continuously records all music tracks broadcast on electronic channels. We pioneered this system to provide music artistes a transparent and cost effective model for distribution of royalties from broadcast media by establishing a database for all music artistes to gauge their potential revenue gains for their music being aired.
Music Airplay Monitoring
Music holds a special passion in African lives. We continuously record and track all genres of music on all media channels in the country. We hold a database of past and emerging music tracks from various local and EA artistes ranging from Gospel, vernacular, secular, R&B , Bongo, Benga, Taarab, Hip Hop multitudes. Record companies, music publishers and other representatives of rights holders can track the airplay of their music on stations, independently from us. We have one of the most robust and broad music databases available in the market today.
Our media analytics services layer valuable insights on top of industry syndicated data to deliver local or regional integrated viewership numbers against real time programming on TV and Radio for advertisers and agencies. With our media tools and your target audience you can design campaign patterns best suited to address your reach and advertising needs.